Ankur Warikoo, a Content creator, entrepreneur, and author, shared a post on his social media X revealing his total income and income sources for 2024. He explained his investing mantras and advice. He possesses a strong face around socials because of his expertise in finance and entrepreneurship. With this diversified followings, he may gain thousands of dollars but didn’t leverage. Let’s break down his diversified incomes, sources, companies, investing mantra, and more.
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Ankur Warikoo revealed his income and sources.
A vastly well-known content creator, entrepreneur, and author, Ankur Warikoo, who has expertise especially in financials, and entrepreneurship, took social handle X to report his income for 2024, revealing his vast passive portfolio, source, and strategy.
Ankur Warikoo wrote in the post, “How much money did we make in 2024? Income sources revealed…” He stated, “My wife and I own a holding company – Zaan WebVeda Private Limited. It has 3 business units: 1. Brand Warikoo (the content business) 2. WebVeda (the education business) 3. Investing (the company’s profits)”.
In 2024, Ankur Warikoo made a total of Rs 16.84Cr ($2Mn), which includes various sources including Public Speaking where he charges around 9L/hr and they made around 2.38Cr (USD 280K). Book Royalty, Warikoo has published 4 books so far and got royalties they were sold, and in 2024 this source generated 1.65Cr (~$200K). Brand Collaboration and endorsement, which brought them 2.76Cr ($325K) earnings. and the biggest business unit is WebVeda (education business), where he generated Rs of 9.56Cr ($1.1M) of sales on WebVeda in 2024.
“WebVeda is an online school offering affordable courses with lifetime access and 100% refund, in subjects that school and college do not teach. Time mgmt, money mgmt, communication, startup, career planning, cold emailing, etc We have 428,000+ students enrolled at an average price point of Rs. 1,100 per student.” He wrote on X.
His affiliate income source which generates about Rs. 48.22L (USD 56K), has dedicated for charity, that goes toward educating about 104 kids. One of the biggest income source might be “Advertising” on the social media platforms where he posses an incredible amount of followers, but he didn’t preferred to monetize. He wrote, “We do not run any ads on YouTube and thus do not earn any money. This amount will range from Rs. 1-1.5Cr ($120K-180K) if we were to turn it on, for the 800M+ views we generated annually last year on YouTube. Don’t ask why we haven’t turned it on lol.”
A vast following base over socials.
Ankur Warikoo, who is famous because of his strong presence on the social media platforms. He actively provide free contents related Business and finance across the social platforms such as YouTube, Instagram, Facebook, LinkedIn, X, WhatsApp, Newsletters, podcasts and more. Inluding all the socials he boasts with a strong following of 14.8 million.
According to the data in his X post, YouTube holds the first position to be his largest platform, with 6.58 million followers in total. With 3.71 million followers, Instagram secures second spot, while LinkedIn third with 2.41 million followers base. Moreover, including other platforms like Facebook, Twitter, and Thread contributes around 565,000 and 673,638 followers each.
Ankur Warikoo’s Investment Philosophy.
According to Out Money, Warikoo said that most people are passive with their income sources and earn only in terms of the salary they get but are active when it comes to investing their money. He advocated ‘flipping’ this approach and looking for more ways to earn while simplifying investments by passive investing.
“A lot of us are very passive with our income. We are living our jobs as dead people. Showing up, burning out, earning a salary – and somehow being ok with this life. But on the other hand, we are extremely active with our investments. Which stock to buy, when to buy, when to sell, explore trading, dabble with FnO, and join telegram stock tip groups! What if you flipped this? Get active with your income. Don’t just settle for a salary. Explore ways to earn more. Don’t ever stop hustling for it,” Warikoo said.
Warikoo’s passive income portfolio.
Warikoo share in the post, “We are a profitable business (~20-25% EBITDA) and deploy the reserves of the company into various assets. I am an aggressive investor (not recommended) and the mix of our current investments is:
- Mutual Funds: 70L
- PMS: 8.13Cr
- Startup Debt: 1.62Cr
- Startup Equity: 3.49Cr
- Stocks India: 95L
- Stocks US: 93L
- Real Estate: 3.75Cr
Total: ~20Cr (USD 2.35M), which last year was around 13Cr – so an insane (and unsustainable, I should add) growth rate of 48%. None of this investing is active. I spend less than 5 mins every month tracking or managing it – and I am happy to pay a fee to experts to manage my money for me.”
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