YouTuber Gaurav Taneja, aka ‘Flying Beast,’ and co-founder of a fitness brand named ‘Beast Life.’ Recently! he pitched his brand ‘Beast Life’ in the recent season of Shark Tank India season 4, which is airing from the 6th of January 2025. Still, he couldn’t secure any deal and came washout from the tank empty-handed. Yesterday, on the 4th of January he shared a Vlog, where he seemed digging Shark Tank India, with the Title.
Let’s explore Shark India Falure and His Vlog, the deal he was talking about in his blog, and What his brand ‘Rosier’ is about. Everything in this article.
Table of Contents
Gaurav Taneja’s Failure In Shark Tank India.
Gaurav Taneja a popular face on YouTube as ‘Flying Beast’, Doesn’t only operate his channel, but has expanded himself to various ventures, Such as Managing himself on all the socials, a fitness brand ‘Beast Life’, a Deshi Ghee Brand ‘Rosier’.
He pitched one of the brands named ‘Beast Life’ on the latest season of the reality show Shark Tank India Season 4. He couldn’t secure any funding on the show as Sharks suspected he wasn’t on the show for the shake of funding, but for promotion.
Sharks even raised concerns about his multi-venture, dual-focus strategy, questioning its long-term sustainability and potential for growth, because you know, Gaurav has mastered managing multiple businesses at one time.
On Shark Tank India, Gaurav Taneja asked ₹1crore in exchange for 1% equity but faced Anupam Mittal’s remark to be smart, Anupam Mittal said by sharing his same story as Gaurav’s behavior, “When I started, I was a lot like you. I thought of myself as a star, but when you think of yourself as a star, you think infallible.”
And added further, “You can’t allocate time in startups, you have to be there all the time. It’s not that I don’t trust you, but I trust in Indian entrepreneurship. They won’t let a part-timer like you win”.
Vlog: “Inke Gao Mein Deal Pakki Ho Gayi !!”.
Gaurav Taneja, as a Vlogger, documented his journey through various villages in Rajasthan, where he was seen reaching Deshi farmers of the villages raising Deshi cows and making deals to source milk from them and encourage them to continue raising only Deshi Cows.
The title that he gave to the Vlog video seemed to dig the wound given by Shark Tank India; The Video title sounded ‘Inke Gao Mein Deal Pakki Ho Gayi !! (The Deal Was Finalized in His Village)’.
Explaining the root cause of his mission to visit the village’s Deshi cow herders, Gaurav Taneja elaborated, “You must be wondering why we’re here. Through Rozier, we work with farmers who own desi cows. But there are lots of farmers in our country who aren’t getting accurate value for the milk produced by their desi cows. They’re migrating to other kinds of cows or buffalo. We’re committed to creating a community of farmers and educating them about desi cows. The good thing is that our consumers understand the value of desi cows, and we want to encourage this.”
Gaurav Further Added, “By meeting farmers, we wanted to understand what their pain points are. We wanted to understand why the desi cow population in our country is dwindling. We want to know what we can do for them to encourage them to breed desi cows… Our villages won’t develop only by creating roads; they’ll develop by investing in our farmers.”
All about Gaurav Taneja’s ‘Rosier’ Ghee Brand.
Same as other brands, Gaurav Taneja is dedicated to serving Deshi and Pure Ghee, generated using deshi cow milk under the brand name of ‘Rosier.’ To fulfill this mission, he types with several village farmers for deshi cow milk, inspiring and educating them to raise Deshi Cows.
Launched in April 2024, Rosier Foods is a premium ghee brand that focuses on the traditional, time-tested methods of producing ghee using high-quality A2 Gir cow milk that is sourced directly from Gaurav’s farms., According to the report.
Read This Also: Elon Musk Champions DOGE’s 120-Hour Work Week, Mocks the 40-Hour Work Week And Saying Teasingly, “Working the weekend is a Superpower.”
